Welcome to CAT-CEPTION.
Believe it or not, this isn't the first we've seen of cats looking like they're wearing a cat fur coat.
If you've never heard of Cat-ception before: it's essentially a cat within a cat.
Twitter brought the CAT-CEPTION cats crawling out of the woodwork like the curious creatures they are.
Is this more than just pareidolia? Or does this cat really have another cat's face on it?
Even lazy cats are getting in on the larger-than-life Catception trend.
This cat has a Catloaf on its nose. Perhaps the ultimate form of Cat-ception.
And happily, the person who spotted this little kitten on its own with the cat-loaf nose decided to adopt him!
His name is now Iggy and look how much he's grown!
This cat seems to have been marked with 'cat' in case anyone forgets what it is.
Do you have a cat-ceptional experience or photo to share?